codeshamzah
Hamzah, photographed in a dark shirt against a plain ground

About Me

I started on the backend. That's still how I design.

I'm Hamzah, a product engineer based in Tegal, Central Java. I came into product work through a backend internship, spent years designing interfaces other people would build, and now do both — which mostly means I find out early when an idea won't survive implementation.

Download Curriculum Vitae (CV)
Experience
5+ Yrs
Roles
5
B.Sc. IT
2023

Tegal, Central Java, Indonesiacodeshamzah@gmail.com

How I Think

Four things I keep deciding

01Decide with the constraint in view

A design that can't be built is a proposal, not a decision. I go looking for the limit first — the endpoint, the offline case, the slow connection — and design toward it.

02Borrow what's already validated

MindSpace used DASS-21, a clinical instrument, rather than questions I made up. The trust came from the instrument; the interface only had to not get in its way.

03One system, many surfaces

Foodmedia's customer, merchant, and driver apps are three products speaking one component language. Systems outlive screens.

04Name it once

Investree's three tools became one largely because the naming and the tokens finally agreed. Most consistency problems turn out to be vocabulary problems.

How I Work

What happens between the brief and the build

No framework, no acronym — just the order things tend to happen in.

  1. 01Start where it breaks

    Before anything gets drawn I go looking for where the current thing fails. For Foodmedia that meant sitting in restaurants, watching merchants take orders on paper.

  2. 02Draw against the data

    Screens get designed next to the entities and endpoints they depend on, not after them. It is the quickest way to find the screen that cannot exist.

  3. 03Build the risky part first

    The status that customer, merchant, and driver all had to see at the same moment was the part most likely to break, so it was the part built earliest.

  4. 04Hand off to myself

    Design and implementation sit in one head here. That removes the argument about what was meant — and removes the excuse when it ships wrong.

  5. 05Ship, then keep looking

    Released work is where the honest feedback lives. Apps in production are also places to be corrected in public.

Professional History

From backend foundations to product engineering

A curated look at the roles that shaped how I think about design, code, and scalable digital products.

  1. Senior Product EngineerCurrent

    Foodmedia

    Product Engineer with expertise in bridging user-centered design, Flutter development, and business goals. I build scalable digital products at Foodmedia that are visually engaging, technically robust, and market-ready.

    Oct 2024 — PresentTegal, Central Java

  2. Senior UI/UX Designer

    Freelance

    Senior UI/UX Designer engagement translating business goals into structured, implementation-ready interfaces for digital products including Dev Food D.

    Oct 2023 — Dec 2023Tegal, Central Java

  3. Senior UI/UX Designer

    BNET (PT. Wahana Internet Nusantara)

    Designed product interfaces for BNET Academy, HRIS, and internal finance tools at BNET (PT. Wahana Internet Nusantara). Focused on systems thinking, information architecture, and enterprise design patterns.

    Feb 2023 — May 2023Karawang, West Java

  4. Web Master

    SALT

    Web Master at SALT, owning website performance, SEO strategy, and UX improvements, and running the email marketing system for a subscriber base of over 500,000.

    Aug 2020 — Jan 2021South Jakarta

  5. Back End Developer

    CAN Creative (PT Cipta Anya Nugraha)

    Back End Developer internship at CAN Creative (PT Cipta Anya Nugraha) expanding understanding of server-side logic, database design, and SQL architecture to bridge frontend design with backend processes.

    Jul 2020 — Sep 2020Semarang, Central Java

Education

Where the foundation was built

Bachelor's degree, Information Technology

Universitas Harkat Negeri

formerly Politeknik Harapan Bersama

September 2018 — September 2023 · Tegal, Central Java

Focus

Software engineering, information systems, and applied product development.

Certification

Mentoring Class UI Design — Basic Level

Final-year project

MindSpace — Mental Health Screening for Tech Workers

A web platform pairing a validated DASS-21 self-assessment with educational content, built end to end as my final-year project.

Read the archived research

Personal

The part that isn't a job title

I live and work in Tegal, a coastal town in Central Java. Most of what I build is made here, and a fair amount of the collaboration happens in writing — which has made me a more careful documenter than I would otherwise be.

My final-year project was a mental-health screening tool for people who work in tech. I picked it because the industry I was about to join is not especially good at saying when it is struggling. The research was accepted into the university repository, and it is still the first thing I would point at.

I came in through the back door: a backend internship in 2020, then a web role, then interface design. None of that was planned. It is also the reason I have never been able to treat design and engineering as two separate departments.

CurrentlyTegal, Central Java · open to remote collaboration

Let's Work Together

Interested in collaborating?

You've read the long version. If it sounds like the way you want your product built, tell me what you're making.

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